Co-elevation is a concept I was introduced to while reading Leading Without Authority by Keith Ferrazzi. Anytime you have a partnership or relationship of any kind, the foundation of that interaction is to provide each party with a way to grow. When you create a partnership where you’re both focused on elevating each other through the relationship that is when you are really building long lasting, strong partnerships.

Having the ability to approach partnerships with empathy is something that I bring to the table because understanding a partner’s “Why” is critical to building strong partnerships beyond the black and white of a contract. The “why” of a partner’s goals incorporates more than just the analytics and allows the partnership to grow beyond expectations.

Building trust takes someone to be genuine and patience. But when you are stacking concepts like co-elevation and empathy on top of a foundation of trust it completes a strong bond that allows partners to give and receive feedback. Trust opens the channels of communication like no other business tactic.